/* ==========================================================================
   Axiomsy — drafting-table identity
   paper + ink + one vermilion accent
   ========================================================================== */

:root {
  --paper: #f1ede4;
  --paper-2: #e8e2d5;
  --ink: #121513;
  --ink-2: #1a1f1c;
  --accent: #f0501e;
  --accent-deep: #c23a0d;

  --line: rgba(18, 21, 19, .16);
  --line-strong: rgba(18, 21, 19, .9);
  --muted: rgba(18, 21, 19, .68);
  --line-dk: rgba(241, 237, 228, .16);
  --muted-dk: rgba(241, 237, 228, .66);

  --gutter: clamp(20px, 4vw, 56px);
  --pad: clamp(16px, 2vw, 28px);
  --header-h: 76px;

  --serif: 'Instrument Serif', 'Times New Roman', serif;
  --sans: 'Geist', ui-sans-serif, system-ui, -apple-system, 'Segoe UI', sans-serif;
  --mono: 'Geist Mono', ui-monospace, 'SF Mono', Menlo, monospace;
  --ease: cubic-bezier(.2, .75, .2, 1);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: calc(var(--header-h) + 12px); -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font: 400 17px/1.6 var(--sans);
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}
/* paper grain */
body::after {
  content: '';
  position: fixed; inset: 0; z-index: 100; pointer-events: none;
  opacity: .07; mix-blend-mode: multiply;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 0  0 0 0 0 0  0 0 0 0 0  0 0 0 .9 0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
h1, h2, h3, p, ul, ol, figure { margin: 0; }
ul, ol { padding: 0; list-style: none; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; cursor: pointer; }
svg { display: block; }
em { font-style: italic; color: var(--accent); }
:focus-visible { outline: 2px solid var(--accent); outline-offset: 4px; border-radius: 2px; }
::selection { background: var(--accent); color: var(--ink); }

.wrap { width: min(1360px, 100% - 2 * var(--gutter)); margin-inline: auto; }

.label {
  font: 500 11.5px/1.5 var(--mono);
  letter-spacing: .09em;
  text-transform: uppercase;
}

/* ---------- progress ---------- */
.progress { position: fixed; top: 0; left: 0; right: 0; height: 2px; z-index: 60; pointer-events: none; }
.progress i { display: block; height: 100%; width: 100%; background: var(--accent); transform-origin: 0 50%; transform: scaleX(0); }

/* ---------- header ---------- */
.site-header { position: fixed; top: 0; left: 0; right: 0; z-index: 70; height: var(--header-h); pointer-events: none; view-transition-name: site-header; }
.bar { height: 100%; display: flex; align-items: center; justify-content: space-between; gap: 24px; }
.bar > * { pointer-events: auto; }

.brand { display: inline-flex; align-items: center; gap: 12px; padding: 8px 18px 8px 10px; margin-left: -10px; border-radius: 999px; color: var(--ink); transition: background .35s, box-shadow .35s; }
.site-header.scrolled .brand { background: rgba(241, 237, 228, .86); -webkit-backdrop-filter: saturate(1.4) blur(14px); backdrop-filter: saturate(1.4) blur(14px); box-shadow: 0 0 0 1px var(--line); }
.brand-mark { width: 30px; height: 30px; color: var(--accent); }
.brand-word { font: 700 20px/1 var(--sans); letter-spacing: .06em; }
.brand-word small { display: block; margin-top: 5px; font: 500 8.5px/1 var(--mono); letter-spacing: .3em; }

.menu-btn {
  display: inline-flex; align-items: center; gap: 16px; height: 50px; padding: 0 22px 0 26px; border: 0; border-radius: 999px;
  background: var(--paper); color: var(--ink); box-shadow: 0 0 0 1px var(--line), 0 6px 24px rgba(18, 21, 19, .06);
  font: 600 13px/1 var(--sans); letter-spacing: .14em; text-transform: uppercase;
  transition: transform .35s var(--ease), background .3s;
}
.menu-btn:hover { transform: translateY(-2px); }
.menu-icon { position: relative; width: 22px; height: 12px; }
.menu-icon i { position: absolute; left: 0; right: 0; height: 2px; background: var(--accent); border-radius: 2px; transition: transform .45s var(--ease), top .45s var(--ease), width .3s; }
.menu-icon i:first-child { top: 0; }
.menu-icon i:last-child { top: 10px; width: 70%; left: auto; right: 0; }
.menu-btn:hover .menu-icon i:last-child { width: 100%; }
.menu-btn[aria-expanded="true"] .menu-icon i:first-child { top: 5px; transform: rotate(45deg); }
.menu-btn[aria-expanded="true"] .menu-icon i:last-child { top: 5px; width: 100%; transform: rotate(-45deg); }

/* ---------- full-screen menu ---------- */
.menu-overlay {
  position: fixed; inset: 0; z-index: 65; background: var(--paper-2); color: var(--ink); overflow-y: auto; overscroll-behavior: contain;
  clip-path: inset(0 0 100% 0); visibility: hidden;
  transition: clip-path .8s cubic-bezier(.7, 0, .2, 1), visibility 0s .8s;
}
.menu-overlay.open { clip-path: inset(0); visibility: visible; transition: clip-path .8s cubic-bezier(.7, 0, .2, 1), visibility 0s; }
.menu-inner {
  width: min(1360px, 100% - 2 * var(--gutter)); min-height: 100%; margin-inline: auto;
  padding: calc(var(--header-h) + clamp(28px, 6vh, 64px)) 0 48px;
  display: grid; grid-template-columns: 1.15fr 1fr; gap: clamp(32px, 6vw, 96px); align-content: start;
}
.menu-primary a {
  display: block; width: max-content; max-width: 100%;
  font: 400 clamp(46px, min(7.2vw, 10.6vh), 118px)/1.02 var(--serif); letter-spacing: -.03em;
  transition: color .3s, transform .5s var(--ease), opacity .3s;
}
.menu-primary a:hover, .menu-primary a:focus-visible { color: var(--accent); font-style: italic; transform: translateX(14px); }
.menu-overlay .menu-primary a[aria-current="page"] { opacity: .3; }
.menu-overlay .menu-primary a[aria-current="page"]:hover { opacity: 1; }
.menu-side { display: grid; gap: clamp(22px, 3.4vh, 38px); align-content: start; padding-top: .7em; }
.menu-group h3 { font: 500 11.5px/1.5 var(--mono); letter-spacing: .09em; text-transform: uppercase; margin-bottom: 8px; }
.menu-group h3 a { color: var(--accent-deep); }
.menu-group h3 a:hover { text-decoration: underline; text-underline-offset: 4px; }
.menu-group ul { display: grid; gap: 1px; }
.menu-group li a { display: inline-block; padding: 4px 0; font-size: 19px; transition: transform .35s var(--ease), color .3s; }
.menu-group li a:hover { color: var(--accent-deep); transform: translateX(6px); }
.menu-foot { display: grid; gap: 14px; justify-items: start; margin-top: 4px; }
.menu-mail { font: 500 13px/1.4 var(--mono); border-bottom: 1px solid currentColor; padding-bottom: 2px; }
.m-item { opacity: 0; transform: translateY(28px); transition: opacity .5s, transform .7s var(--ease); }
.menu-overlay.open .m-item { opacity: 1; transform: none; transition-delay: calc(var(--i, 0) * .045s + .28s); }
.menu-primary .m-item { transition-property: opacity, transform, color; }
html.menu-open { overflow: hidden; }

/* ---------- page transitions ---------- */
@view-transition { navigation: auto; }
::view-transition-old(root), ::view-transition-new(root) { animation-duration: .35s; }

/* ---------- buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: space-between; gap: 22px;
  padding: 8px 8px 8px 26px; border-radius: 999px; border: 1px solid transparent;
  font: 500 15px/1 var(--sans); white-space: nowrap;
  transition: background .3s, color .3s, border-color .3s;
}
.btn i {
  display: grid; place-items: center; width: 42px; height: 42px; border-radius: 50%;
  background: var(--paper); color: var(--ink); overflow: hidden;
  transition: background .3s, color .3s;
}
.btn i svg { width: 16px; height: 16px; transition: transform .4s var(--ease); }
.btn:hover i svg { transform: translate(2px, -2px) rotate(45deg); }
.btn-ink { background: var(--ink); color: var(--paper); }
.btn-ink:hover { background: var(--accent); color: var(--ink); }
.btn-ink:hover i { background: var(--ink); color: var(--paper); }
.btn-accent { background: var(--accent); color: var(--ink); }
.btn-accent i { background: var(--ink); color: var(--paper); }
.btn-accent:hover { background: var(--paper); }
.btn-outline { border-color: var(--line-strong); }
.btn-outline i { background: var(--ink); color: var(--paper); }
.btn-outline:hover { background: var(--ink); color: var(--paper); }
.btn-outline:hover i { background: var(--accent); color: var(--ink); }
.btn-sm { font-size: 14px; padding: 6px 6px 6px 20px; gap: 16px; }
.btn-sm i { width: 34px; height: 34px; }
.btn-lg { font-size: 18px; padding: 10px 10px 10px 34px; gap: 34px; }
.btn-lg i { width: 52px; height: 52px; }
.btn:disabled { opacity: .4; cursor: not-allowed; pointer-events: none; }

.link-under { position: relative; font-weight: 500; padding: 4px 0; }
.link-under::after { content: ''; position: absolute; left: 0; right: 0; bottom: 0; height: 1px; background: currentColor; transition: transform .45s var(--ease); transform-origin: 0 50%; }
.link-under:hover::after { transform: scaleX(.3); }

/* ---------- reveal ---------- */
.js .reveal {
  opacity: 0; transform: translateY(30px);
  transition: opacity .9s var(--ease), transform .9s var(--ease);
  transition-delay: var(--d, 0s);
}
.js .reveal.in { opacity: 1; transform: none; }

/* ==========================================================================
   HERO
   ========================================================================== */
.hero { position: relative; min-height: 100svh; display: flex; overflow: hidden; }
.hero-inner { position: relative; z-index: 2; display: flex; flex-direction: column; padding-top: calc(var(--header-h) + clamp(28px, 6vh, 72px)); padding-bottom: 28px; }
.hero-label { color: var(--accent-deep); }

.display {
  font: 400 clamp(64px, 12.6vw, 224px)/.86 var(--serif);
  letter-spacing: -.035em;
  margin: clamp(22px, 4vh, 48px) 0 clamp(36px, 7vh, 80px);
}
.line { display: block; overflow: hidden; padding: 0 .12em .24em 0; margin: 0 -.12em -.16em 0; }
.line > span { display: inline-block; animation: rise 1.25s var(--ease) both; animation-delay: calc(var(--i) * .13s + .1s); }
@keyframes rise { from { transform: translateY(108%) rotate(2deg); } to { transform: none; } }

.hero-foot { display: grid; grid-template-columns: 1.1fr 1fr; gap: 48px; align-items: end; margin-top: auto; }
.hero-lead { font: 400 clamp(26px, 3vw, 44px)/1.12 var(--serif); letter-spacing: -.01em; }
.hero-side { max-width: 470px; display: grid; gap: 26px; color: var(--muted); font-size: 18px; }
.hero-actions { display: flex; align-items: center; gap: 30px; flex-wrap: wrap; color: var(--ink); }

.hero-rail {
  margin-top: clamp(36px, 7vh, 72px); padding-top: 18px; border-top: 1px solid var(--line);
  display: flex; justify-content: space-between; gap: 20px;
  font: 500 11px/1.5 var(--mono); letter-spacing: .09em; text-transform: uppercase; color: var(--muted);
}
.scroll-cue { display: inline-flex; align-items: center; gap: 12px; }
.scroll-cue b { display: block; width: 1px; height: 26px; background: var(--ink); transform-origin: 50% 0; animation: cue 2.4s var(--ease) infinite; }
@keyframes cue { 0% { transform: scaleY(0); } 55% { transform: scaleY(1); transform-origin: 50% 0; } 56% { transform-origin: 50% 100%; } 100% { transform: scaleY(0); transform-origin: 50% 100%; } }

/* drafted mark */
.hero-art {
  position: absolute; z-index: 1; pointer-events: none;
  right: clamp(-60px, -2vw, 0px); top: calc(var(--header-h) - 20px);
  width: min(41vw, 640px); aspect-ratio: 1; color: var(--ink);
}
.hero-art svg { width: 100%; height: 100%; overflow: visible; }
.construct { opacity: .28; }
.construct .draw { stroke-dasharray: 1; stroke-dashoffset: 1; animation: draw 2.2s var(--ease) .5s forwards; }
.construct .dash { opacity: 0; animation: fade 1.6s ease 1.2s forwards; }
.construct .dash.d2 { animation-delay: 1.5s; }
.crosses { opacity: 0; animation: fade-cross 1s ease 1.8s forwards; }
.labels { opacity: 0; animation: fade 1s ease 2s forwards; }
.labels text { fill: var(--muted); }
.mark-fill { fill: var(--accent); opacity: 0; animation: fade 1.4s ease 1.7s forwards; }
.mark-line path { stroke: var(--ink); stroke-dasharray: 1; stroke-dashoffset: 1; animation: draw 2s var(--ease) .3s forwards; }
@keyframes draw { to { stroke-dashoffset: 0; } }
@keyframes fade { to { opacity: 1; } }
@keyframes fade-cross { to { opacity: .45; } }

/* ---------- ticker ---------- */
.ticker { background: var(--ink); color: var(--paper); overflow: hidden; border-block: 1px solid var(--ink); padding: 22px 0; }
.ticker-track { display: flex; width: max-content; align-items: center; animation: ticker 42s linear infinite; }
.ticker-track span { font: 400 clamp(28px, 3.6vw, 52px)/1 var(--serif); font-style: italic; padding: 0 clamp(20px, 3vw, 44px); white-space: nowrap; }
.ticker-track i { width: 11px; height: 11px; background: var(--accent); transform: rotate(45deg); flex: none; }
@keyframes ticker { to { transform: translateX(-50%); } }

/* ==========================================================================
   SECTIONS
   ========================================================================== */
.section { padding-block: clamp(80px, 12vw, 190px); position: relative; }
.section.dark { background: var(--ink); color: var(--paper); }
.section.paper2 { background: var(--paper-2); }
.section-head { display: grid; grid-template-columns: 1fr; gap: 26px; margin-bottom: clamp(36px, 5vw, 72px); }
.section-head .label { color: var(--accent-deep); }
.dark .section-head .label { color: var(--accent); }
h2 { font: 400 clamp(46px, 7.4vw, 124px)/.94 var(--serif); letter-spacing: -.028em; max-width: 14ch; }
.section-lede { max-width: 520px; color: var(--muted); font-size: 19px; margin-bottom: clamp(48px, 6vw, 88px); }
.dark .section-lede { color: var(--muted-dk); }

/* scrubbed statement */
.scrub {
  font: 400 clamp(26px, 3.6vw, 56px)/1.14 var(--serif);
  letter-spacing: -.012em; max-width: 30ch; margin-left: auto;
  margin-bottom: clamp(72px, 9vw, 140px);
}
.scrub span { opacity: .16; transition: opacity .25s linear; }

/* pillars */
.pillars { border-bottom: 1px solid var(--line); isolation: isolate; }
.pillar {
  position: relative; display: grid; grid-template-columns: 90px 1.15fr 1fr; gap: 32px; align-items: start;
  padding: clamp(32px, 4vw, 56px) var(--pad); margin-inline: calc(-1 * var(--pad));
  border-top: 1px solid var(--line);
  transition: color .5s var(--ease);
}
.pillar::before {
  content: ''; position: absolute; inset: -1px 0 0; background: var(--ink); z-index: -1;
  transform: scaleY(0); transform-origin: 50% 100%; transition: transform .6s cubic-bezier(.7, 0, .2, 1);
}
.pillar:hover { color: var(--paper); }
.pillar:hover::before { transform: scaleY(1); transform-origin: 50% 0; }
.pillar-num { font: 500 13px/1 var(--mono); letter-spacing: .08em; padding-top: .9em; color: var(--accent-deep); transition: color .4s; }
.pillar:hover .pillar-num { color: var(--accent); }
.pillar h3 { font: 400 clamp(38px, 4.6vw, 72px)/1 var(--serif); letter-spacing: -.02em; }
.pillar-body { display: grid; gap: 24px; max-width: 520px; color: var(--muted); padding-top: .5em; transition: color .5s; }
.pillar:hover .pillar-body { color: var(--muted-dk); }
.chips { display: flex; flex-wrap: wrap; gap: 8px; }
.chips li { font: 500 10.5px/1 var(--mono); letter-spacing: .08em; text-transform: uppercase; padding: 8px 12px; border: 1px solid currentColor; border-radius: 999px; opacity: .85; }

/* ==========================================================================
   WORK (dark)
   ========================================================================== */
.showcase {
  display: grid; grid-template-columns: 1fr 1.1fr; gap: clamp(32px, 6vw, 96px); align-items: center;
  padding-block: clamp(40px, 5vw, 72px); border-top: 1px solid var(--line-dk);
}
.showcase.flip { grid-template-columns: 1.1fr 1fr; }
.showcase-copy { display: grid; gap: 18px; max-width: 480px; color: var(--muted-dk); }
.showcase-copy .label { color: var(--accent); }
.product { font: 400 clamp(64px, 9vw, 148px)/.9 var(--serif); letter-spacing: -.035em; color: var(--paper); margin-top: 6px; }
.product-tag { font: italic 400 clamp(24px, 2.4vw, 34px)/1.15 var(--serif); color: var(--paper); margin-bottom: 6px; }
.note { margin-top: 10px; padding-top: 18px; border-top: 1px solid var(--line-dk); font: 500 10.5px/1.7 var(--mono); letter-spacing: .09em; text-transform: uppercase; color: var(--accent); }
.note span { display: block; color: var(--muted-dk); }

.panel {
  background: var(--ink-2); border: 1px solid var(--line-dk); border-radius: 6px; padding: clamp(18px, 2.4vw, 32px); position: relative;
  background-image: radial-gradient(rgba(241, 237, 228, .09) 1px, transparent 1px); background-size: 22px 22px;
}
.panel figcaption { margin-top: 18px; font: 500 10.5px/1 var(--mono); letter-spacing: .09em; text-transform: uppercase; color: var(--muted-dk); text-align: center; }
.panel-showroom figcaption { text-align: left; margin-top: 16px; }

/* flow diagram */
.panel-flow svg { width: 100%; height: auto; overflow: visible; }
.wires { stroke: rgba(241, 237, 228, .28); }
.wires.flow { stroke: var(--accent); stroke-dasharray: 3 9; animation: flow 1.4s linear infinite; }
@keyframes flow { to { stroke-dashoffset: -24; } }
.pulse { fill: var(--accent); }
.node rect { fill: var(--ink); stroke: rgba(241, 237, 228, .38); stroke-width: 1; transition: stroke .3s; }
.node text { fill: var(--paper); }
.node.out rect { fill: transparent; stroke-dasharray: 3 4; }
.node.out text { fill: var(--muted-dk); }
.core { fill: var(--accent); }
.core-mark { fill: var(--ink); }
.core-text { fill: var(--ink); font-weight: 500; }

/* showroom demo */
.showroom-bar { display: flex; justify-content: space-between; align-items: center; gap: 16px; flex-wrap: wrap; margin-bottom: 20px; }
.showroom-bar .label { color: var(--paper); }
.steps { display: flex; gap: 6px; font: 500 10px/1 var(--mono); letter-spacing: .08em; text-transform: uppercase; }
.steps li { padding: 8px 11px; border-radius: 999px; border: 1px solid var(--line-dk); color: var(--muted-dk); transition: background .35s, color .35s, border-color .35s; }
.steps li.on { background: var(--accent); border-color: var(--accent); color: var(--ink); }
.steps li.done { border-color: var(--accent); color: var(--accent); }

.swatches { display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px; }
.swatch {
  position: relative; padding: 0; border: 0; background: none; text-align: left; color: var(--paper);
  display: grid; gap: 10px; transition: transform .45s var(--ease);
}
.swatch svg { width: 100%; aspect-ratio: 5 / 6; border-radius: 3px; outline: 1px solid rgba(241, 237, 228, .12); outline-offset: -1px; transition: outline-color .3s, box-shadow .3s; }
.swatch span { font: 500 10.5px/1.3 var(--mono); letter-spacing: .07em; text-transform: uppercase; color: var(--muted-dk); transition: color .3s; }
.swatch:hover { transform: translateY(-4px); }
.swatch[aria-pressed="true"] svg { outline: 2px solid var(--accent); outline-offset: 3px; }
.swatch[aria-pressed="true"] span { color: var(--accent); }
.swatch[aria-pressed="true"]::after {
  content: '✓'; position: absolute; top: 8px; right: 8px; width: 24px; height: 24px; border-radius: 50%;
  display: grid; place-items: center; background: var(--accent); color: var(--ink); font: 700 12px/1 var(--sans);
}
.showroom-foot { display: flex; align-items: center; justify-content: space-between; gap: 16px; flex-wrap: wrap; margin-top: 22px; padding-top: 20px; border-top: 1px solid var(--line-dk); }
.showroom-foot p { font-size: 15px; color: var(--paper); min-height: 1.6em; }

.flow-list { margin-top: 14px; }
.flow-list li { display: flex; justify-content: space-between; gap: 20px; padding: 16px 0; border-bottom: 1px solid var(--line-dk); font-size: 15px; }
.flow-list li:first-child { border-top: 1px solid var(--line-dk); }
.flow-list span { font: 500 11px/1.6 var(--mono); letter-spacing: .08em; text-transform: uppercase; color: var(--muted-dk); }
.flow-list b { font-weight: 400; color: var(--paper); text-align: right; }

.also { margin-top: clamp(20px, 3vw, 48px); padding-top: 28px; border-top: 1px solid var(--line-dk); display: grid; gap: 22px; }
.also .label { color: var(--muted-dk); }
.also ul { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; }
.also li { font: 400 clamp(24px, 2.6vw, 38px)/1.1 var(--serif); padding: 4px 24px 4px 0; }
.also li + li { border-left: 1px solid var(--line-dk); padding-left: 24px; }

/* ==========================================================================
   IMPACT
   ========================================================================== */
.baseline { display: grid; grid-template-columns: 1fr 1.2fr; gap: clamp(32px, 6vw, 96px); align-items: end; margin-bottom: clamp(56px, 7vw, 104px); }
.baseline > p { color: var(--muted); font-size: 19px; max-width: 440px; }
.baseline-steps { display: grid; grid-template-columns: repeat(3, 1fr); counter-reset: s; }
.baseline-steps li { counter-increment: s; position: relative; padding: 18px 16px 0 0; display: grid; gap: 4px; border-top: 1px solid var(--line-strong); }
.baseline-steps li::before { content: ''; position: absolute; top: -5px; left: 0; width: 9px; height: 9px; background: var(--accent); border-radius: 50%; }
.baseline-steps b { font: 400 clamp(26px, 2.6vw, 38px)/1.1 var(--serif); }
.baseline-steps span { font: 500 10.5px/1.5 var(--mono); letter-spacing: .08em; text-transform: uppercase; color: var(--muted); }

.outcomes { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; border-top: 1px solid var(--line); }
.outcome { padding: 32px clamp(20px, 3vw, 44px) 12px 0; display: grid; gap: 22px; align-content: start; }
.outcome + .outcome { padding-left: clamp(20px, 3vw, 44px); border-left: 1px solid var(--line); }
.outcome .label { color: var(--accent-deep); }
.outcome h3 { font: 400 clamp(36px, 4vw, 62px)/1 var(--serif); letter-spacing: -.02em; }
.outcome p:last-child { color: var(--muted); max-width: 340px; }

/* ==========================================================================
   ENGAGEMENTS
   ========================================================================== */
.ledger { display: grid; grid-template-columns: repeat(3, 1fr); border: 1px solid var(--line-strong); background: var(--paper); }
.tier { padding: clamp(24px, 3vw, 44px); display: flex; flex-direction: column; gap: 0; }
.tier + .tier { border-left: 1px solid var(--line-strong); }
.tier .label { color: var(--accent-deep); margin-bottom: 30px; }
.tier h3 { font: 400 clamp(30px, 3vw, 44px)/1 var(--serif); letter-spacing: -.015em; }
.price { font: 400 clamp(40px, 4.3vw, 68px)/1 var(--serif); letter-spacing: -.03em; margin-top: 30px; white-space: nowrap; }
.price small { font: 400 .42em/1 var(--sans); letter-spacing: 0; margin-left: 6px; color: var(--muted); }
.price-note { margin-top: 10px; font: 500 11px/1.5 var(--mono); letter-spacing: .07em; text-transform: uppercase; color: var(--muted); }
.tier-desc { margin-top: 30px; padding-top: 24px; border-top: 1px solid var(--line); }
.tier ul { margin: 24px 0 36px; flex: 1; }
.tier li { position: relative; padding: 11px 0 11px 22px; font-size: 15px; border-bottom: 1px solid var(--line); }
.tier li::before { content: ''; position: absolute; left: 0; top: 1.05em; width: 8px; height: 8px; background: var(--accent); transform: rotate(45deg) scale(.85); }
.tier .btn { align-self: flex-start; }

.tier.featured { background: var(--ink); color: var(--paper); }
.tier.featured .label { color: var(--accent); }
.tier.featured .price small, .tier.featured .price-note { color: var(--muted-dk); }
.tier.featured .price { color: var(--accent); }
.tier.featured .tier-desc, .tier.featured li { border-color: var(--line-dk); }
.fine-print { max-width: 760px; margin-top: 28px; font-size: 13px; color: var(--muted); }


/* ---------- audience ---------- */
.audience { display: grid; grid-template-columns: 1fr 2fr; gap: clamp(20px, 4vw, 64px); padding-top: clamp(40px, 5vw, 72px); align-items: start; }
.audience .label { color: var(--accent-deep); padding-top: .5em; }
.audience-lede { font: 400 clamp(28px, 3.2vw, 50px)/1.1 var(--serif); letter-spacing: -.015em; max-width: 24ch; }
.audience-note { margin-top: 22px; max-width: 520px; color: var(--muted); font-size: 18px; }

/* ---------- method ---------- */
.method { display: grid; grid-template-columns: repeat(5, 1fr); border-top: 1px solid var(--line-strong); counter-reset: m; }
.method li { padding: 28px clamp(14px, 1.6vw, 26px) 8px 0; display: grid; gap: 10px; align-content: start; }
.method li + li { padding-left: clamp(14px, 1.6vw, 26px); border-left: 1px solid var(--line); }
.method-letter { font: 400 clamp(84px, 10vw, 170px)/.9 var(--serif); letter-spacing: -.04em; color: var(--accent); }
.method h3 { font: 400 clamp(26px, 2.4vw, 36px)/1.1 var(--serif); margin-top: 10px; }
.method p { color: var(--muted); font-size: 15px; max-width: 220px; }

/* ---------- in-house strip ---------- */
.inhouse { margin-top: clamp(36px, 5vw, 64px); padding-top: 26px; border-top: 1px solid var(--line-strong); display: grid; gap: 20px; }
.inhouse .label { color: var(--accent-deep); }
.inhouse ul { display: grid; grid-template-columns: repeat(4, 1fr); }
.inhouse li { font: 400 clamp(22px, 2.3vw, 34px)/1.1 var(--serif); padding: 4px 24px 4px 0; }
.inhouse li + li { border-left: 1px solid var(--line); padding-left: 24px; }
.inhouse-note { font: 500 11px/1.5 var(--mono); letter-spacing: .07em; text-transform: uppercase; color: var(--muted); }

/* ==========================================================================
   CONTACT
   ========================================================================== */
.contact { background: var(--accent); color: var(--ink); padding-block: clamp(72px, 10vw, 150px); position: relative; overflow: hidden; }
.contact .label { color: var(--ink); }
.contact-title { font: 400 clamp(60px, 11.4vw, 200px)/.88 var(--serif); letter-spacing: -.035em; max-width: 11ch; margin-top: clamp(24px, 3vw, 44px); }
.contact-title em { color: var(--paper); }
.contact-foot { margin-top: clamp(44px, 6vw, 88px); display: flex; justify-content: space-between; align-items: flex-end; gap: 40px; flex-wrap: wrap; }
.contact-lead { font: 400 clamp(26px, 2.6vw, 38px)/1.15 var(--serif); }
.contact-cta { display: grid; gap: 16px; justify-items: start; }
.contact .btn-ink:hover { background: var(--paper); color: var(--ink); }
.contact .btn-ink:hover i { background: var(--ink); color: var(--paper); }
.contact-note { font: 500 11px/1.5 var(--mono); letter-spacing: .07em; text-transform: uppercase; }
.copy-mail {
  display: inline-flex; gap: 14px; align-items: center; background: none; border: 0; padding: 0;
  font: 500 15px/1.4 var(--mono); border-bottom: 1px solid var(--ink); padding-bottom: 3px;
}
.copy-mail span { font-size: 10.5px; letter-spacing: .08em; text-transform: uppercase; padding: 3px 8px; border: 1px solid var(--ink); border-radius: 999px; transition: background .25s, color .25s; }
.copy-mail:hover span { background: var(--ink); color: var(--accent); }

/* ---------- footer ---------- */
.site-footer { background: var(--ink); color: var(--paper); padding-top: clamp(56px, 7vw, 96px); }
.foot-grid { display: grid; grid-template-columns: 1.4fr 1fr 1fr 1.3fr; gap: 40px; }
.site-footer .brand { color: var(--paper); padding: 0; margin: 0; }
.foot-brand p { margin-top: 20px; max-width: 280px; color: var(--muted-dk); font-size: 15px; }
.site-footer h4 { margin: 0 0 14px; font: 500 11px/1.5 var(--mono); letter-spacing: .09em; text-transform: uppercase; color: var(--accent); }
.site-footer nav, .foot-start { display: grid; gap: 8px; align-content: start; font-size: 16px; }
.site-footer nav a, .foot-start a { justify-self: start; transition: color .25s; }
.site-footer nav a:hover, .foot-start a:hover { color: var(--accent); }
.foot-base { display: flex; justify-content: space-between; gap: 16px; flex-wrap: wrap; margin-top: clamp(40px, 6vw, 80px); padding-block: 26px 32px; border-top: 1px solid var(--line-dk); font: 500 11px/1.5 var(--mono); letter-spacing: .07em; text-transform: uppercase; color: var(--muted-dk); }

/* ---------- page hero (inner pages) ---------- */
.page-hero { position: relative; overflow: hidden; padding: calc(var(--header-h) + clamp(56px, 11vh, 140px)) 0 clamp(48px, 7vw, 100px); }
.page-hero .label { color: var(--accent-deep); }
.page-hero h1 { font: 400 clamp(60px, 10.4vw, 184px)/.88 var(--serif); letter-spacing: -.035em; max-width: 12ch; margin-top: 26px; }
.page-hero .lede { max-width: 560px; margin-top: 34px; font-size: 20px; color: var(--muted); }
.page-hero-art { position: absolute; right: clamp(-220px, -8vw, -60px); top: 50%; width: min(52vw, 720px); aspect-ratio: 1; transform: translateY(-46%); pointer-events: none; }
.page-hero-art::before, .page-hero-art::after { content: ''; position: absolute; border-radius: 50%; border: 1px dashed rgba(18, 21, 19, .26); }
.page-hero-art::before { inset: 0; }
.page-hero-art::after { inset: 17%; border-color: rgba(18, 21, 19, .18); }
.page-hero .wrap { position: relative; z-index: 1; }

/* ---------- section helpers ---------- */
.section-link { margin-top: clamp(32px, 4vw, 56px); }
.explore-sec { padding-top: 0; }
.dark .section-link .btn-accent:hover { background: var(--paper); }
.work-teaser .showcase { border-top: 0; padding-top: 0; }
.pillar-link { color: inherit; grid-template-columns: 90px 1.15fr 1fr 52px; align-items: start; }
.pillar-arrow { display: grid; place-items: center; width: 48px; height: 48px; border-radius: 50%; border: 1px solid currentColor; transition: background .3s, color .3s, transform .45s var(--ease); }
.pillar-arrow svg { width: 16px; height: 16px; }
.pillar-link:hover .pillar-arrow { background: var(--accent); border-color: var(--accent); color: var(--ink); transform: rotate(45deg); }

/* ---------- about ---------- */
.about-hero { padding-bottom: clamp(56px, 8vw, 110px); }
.about-hero .page-hero-art { display: none; }
.about-grid { display: grid; grid-template-columns: 1.15fr .85fr; gap: clamp(32px, 6vw, 96px); align-items: center; }
.about-hero h1 { max-width: 9ch; }
.about-actions { display: flex; align-items: center; gap: 28px; flex-wrap: wrap; margin-top: 38px; }
.portrait { position: relative; max-width: 520px; justify-self: end; width: 100%; }
.portrait::before { content: ''; position: absolute; inset: 0; transform: translate(18px, 18px); border: 1px dashed rgba(18, 21, 19, .4); border-radius: 999px 999px 10px 10px; }
.portrait::after { content: ''; position: absolute; top: -5px; left: calc(50% + 18px - 7px); width: 14px; height: 14px; border-radius: 50%; background: var(--accent); }
.portrait-frame { position: relative; z-index: 1; aspect-ratio: 4 / 5; border-radius: 999px 999px 10px 10px; overflow: hidden; background: var(--paper-2); }
.portrait-frame img { width: 100%; height: 100%; object-fit: cover; object-position: 50% 24%; display: block; }
.portrait figcaption { position: relative; z-index: 1; margin-top: 30px; font: 500 11px/1.5 var(--mono); letter-spacing: .09em; text-transform: uppercase; color: var(--muted); }


/* ---------- about: facts, timeline, education ---------- */
.facts { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line-strong); }
.fact { padding: 28px clamp(16px, 2.4vw, 40px) 8px 0; display: grid; gap: 10px; align-content: start; }
.fact + .fact { padding-left: clamp(16px, 2.4vw, 40px); border-left: 1px solid var(--line); }
.fact-num { font: 400 clamp(64px, 8vw, 132px)/.9 var(--serif); letter-spacing: -.04em; color: var(--accent); }
.fact-text { max-width: 260px; color: var(--muted); }


/* ---------- contact page ---------- */
.contact-sec { padding-top: 0; }
.contact-grid { display: grid; grid-template-columns: 1.1fr 1fr; gap: clamp(24px, 4vw, 64px); align-items: start; }
.contact-card { background: var(--ink); color: var(--paper); border-radius: 8px; padding: clamp(28px, 4vw, 56px); display: grid; gap: 22px; justify-items: start; }
.contact-card .label { color: var(--accent); }
.contact-card h2 { font: 400 clamp(38px, 4.6vw, 68px)/1 var(--serif); letter-spacing: -.025em; max-width: 12ch; }
.contact-card p { color: var(--muted-dk); max-width: 430px; }
.contact-card .copy-mail { color: var(--paper); border-bottom-color: var(--paper); }
.contact-card .copy-mail span { border-color: var(--paper); }
.contact-card .copy-mail:hover span { background: var(--paper); color: var(--ink); }
.interest-note { font: 500 11px/1.5 var(--mono); letter-spacing: .07em; text-transform: uppercase; color: var(--accent) !important; }
.next .label { color: var(--accent-deep); margin-bottom: 18px; }
.next ol { counter-reset: n; border-top: 1px solid var(--line-strong); }
.next li { counter-increment: n; display: grid; grid-template-columns: 56px 1fr; column-gap: 12px; padding: 24px 0; border-bottom: 1px solid var(--line); }
.next li::before { content: counter(n, decimal-leading-zero); grid-row: span 2; font: 500 13px/1.9 var(--mono); color: var(--accent-deep); }
.next li b { font: 400 clamp(26px, 2.6vw, 36px)/1.1 var(--serif); }
.next li span { color: var(--muted); margin-top: 6px; max-width: 420px; }
.questions { margin-top: clamp(56px, 7vw, 104px); padding-top: 26px; border-top: 1px solid var(--line-strong); display: grid; grid-template-columns: 1fr 2fr; gap: 24px; }
.questions .label { color: var(--accent-deep); }
.questions ul { display: grid; grid-template-columns: 1fr 1fr; gap: 0 clamp(24px, 4vw, 64px); }
.questions li { font: 400 clamp(22px, 2.2vw, 30px)/1.15 var(--serif); padding: 16px 0; border-bottom: 1px solid var(--line); }

/* ==========================================================================
   RESPONSIVE
   ========================================================================== */
@media (max-width: 1000px) {
  .hero-foot { grid-template-columns: 1fr; gap: 28px; }
  .hero-art { width: 84vw; right: -22vw; top: 4vh; opacity: .85; }
  .showcase, .showcase.flip { grid-template-columns: 1fr; }
  .showcase.flip .showcase-copy { order: -1; }
  .showcase-copy { max-width: none; }
  .baseline { grid-template-columns: 1fr; align-items: start; }
  .ledger { grid-template-columns: 1fr; }
  .tier + .tier { border-left: 0; border-top: 1px solid var(--line-strong); }
  .pillar { grid-template-columns: 56px 1fr; }
  .pillar-body { grid-column: 2; }
  .also ul { grid-template-columns: 1fr 1fr; row-gap: 20px; }
  .also li:nth-child(3) { border-left: 0; padding-left: 0; }
  .audience { grid-template-columns: 1fr; gap: 14px; }
  .method { grid-template-columns: 1fr; }
  .method li, .method li + li { grid-template-columns: 90px 1fr; column-gap: 20px; padding: 22px 0; border-left: 0; border-bottom: 1px solid var(--line); align-items: center; }
  .method-letter { grid-row: span 2; font-size: 84px; }
  .method h3 { margin-top: 0; align-self: end; }
  .method p { max-width: none; align-self: start; }
  .inhouse ul { grid-template-columns: 1fr 1fr; row-gap: 18px; }
  .inhouse li:nth-child(3) { border-left: 0; padding-left: 0; }
  .pillar-link { grid-template-columns: 56px 1fr; }
  .pillar-arrow { display: none; }
  .about-grid { grid-template-columns: 1fr; }
  .portrait { justify-self: start; max-width: 420px; }
  .contact-grid { grid-template-columns: 1fr; }
  .questions { grid-template-columns: 1fr; }
  .foot-grid { grid-template-columns: 1fr 1fr; }
  .page-hero-art { opacity: .7; }
}

@media (max-width: 820px) {
  :root { --header-h: 68px; }
  .menu-inner { grid-template-columns: 1fr; gap: 36px; }
  .menu-primary a { font-size: clamp(44px, 13vw, 76px); }
  .hero-rail span:nth-child(2) { display: none; }
  .outcomes { grid-template-columns: 1fr; }
  .outcome, .outcome + .outcome { padding: 28px 0; border-left: 0; }
  .outcome + .outcome { border-top: 1px solid var(--line); }
}

@media (max-width: 560px) {
  body { font-size: 16px; }
  .display { font-size: clamp(56px, 19vw, 96px); }
  .hero-art { width: 110vw; right: -44vw; top: 14vh; opacity: .3; }
  .hero-art .labels, .hero-art .crosses { display: none; }
  .hero-rail span:first-child { max-width: 60%; }
  .pillar { grid-template-columns: 1fr; gap: 16px; }
  .pillar-body { grid-column: auto; }
  .pillar-num { padding-top: 0; }
  .swatches { grid-template-columns: repeat(2, 1fr); }
  .baseline-steps { grid-template-columns: 1fr; gap: 20px; }
  .flow-list li { flex-direction: column; gap: 4px; }
  .flow-list b { text-align: left; }
  .showroom-foot .btn { width: 100%; }
  .btn-lg { width: 100%; }
  .also ul { grid-template-columns: 1fr; }
  .also li + li { border-left: 0; padding-left: 0; }
  .inhouse ul { grid-template-columns: 1fr; }
  .inhouse li + li { border-left: 0; padding-left: 0; }
  .tier .btn { align-self: stretch; }
  .menu-btn { height: 46px; padding: 0 18px 0 20px; gap: 12px; }
  .brand-word { font-size: 18px; }
  .questions ul { grid-template-columns: 1fr; }
  .facts { grid-template-columns: 1fr; }
  .fact, .fact + .fact { padding: 24px 0; border-left: 0; }
  .fact + .fact { border-top: 1px solid var(--line); }
  .foot-grid { grid-template-columns: 1fr; }
  .page-hero .lede { font-size: 18px; }
  .contact-card .btn-lg { width: 100%; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .001ms !important; animation-iteration-count: 1 !important; transition-duration: .001ms !important; }
  .ticker-track { animation: none; }
  .js .reveal { opacity: 1; transform: none; }
  .scrub span { opacity: 1; }
}